When you hear someone mention that they are in marketing, what do you think they do exactly? What does “Marketing” mean and what kind of jobs are their in the marketing field. When someone says they are in Marketing there are a number of specific jobs they could be referring to. Marketing jobs are varied [...]
Posted in Articles | Tagged are, common, jobs, marketing, of, the, types, what
Marketing is not as simple as many may lead you to believe. In order for your business to be effective, you need to understand what is involved in promoting what you are offering in terms of products and services. That is where a good marketing initiative comes in to play. A marketing initiative is essentially [...]
Posted in Articles | Tagged a, initiative, is, marketing, what
You hear the term “Marketing Plan” thrown around but it’s sad how many businesses don’t know what it means to have one. Perhaps the most vital aspect of any business is the marketing plan. A business cannot really get off the ground until they sell something. And that is what marketing is all about. If [...]
Posted in Articles | Tagged business, important, is, marketing, plan, to, why, your
Sometimes your business might need a “shot in the arm” to get going. You might have tried promoting on your own and have not had any good results. If you have come to the conclusion that your business needs outside promotional marketing help, then you have just taken one of several steps. Next you have [...]
Posted in Articles | Tagged a, agency, business, choose, for, how, marketing, promotional, to, your
Ask a typical consultant where their business comes from and it’s no surprise that you’re likely to hear; “Repeat business from existing clients and referrals.” And while there is certainly nothing inherently wrong with those methods, over-relying on them is one of the main reasons why so many consultants suffer from the inevitable “feast or [...]
Posted in Articles | Tagged a, actually, compelling, gets, how, letter, marketing, read, that, to, write
